Monday, January 25, 2010

CoStar Productorial

CoStar is the largest commercial real estate information company in the US.

franchise helped them carve out a piece of the market via a "productorial," which is an online interactive marketing piece:

http://www.costar.com/Products/RetailDemo.aspx

this project was complete a couple years ago, but franchise has since done several pieces like this for other clients including Boston based; ConnectEdu.

we feel we easily separate ourselves from other companies producing these productorials due to our creative graphics, use of motion and engaging actors. the interactivity of the piece also allows an enduser the ability to jump to any point in the presentation and skip over information that may not be pertinent to them.

just one more tool in the always growing belt of our small studio.

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